Music

MTV TR3S

In 2008, a local producer from MTV TR3S requested Mike Madriaga to create a variety of graphic design packages to implement in their That Music Show pilot and promos. The television show was slated to the air around the U.S. and showcase the up-and-coming Latin music groups of the time. The show was also a platform for businesses to promote their products and services.

At the time, Mike utilized the Final Cut 7, Photoshop, and Livetype programs to implement lower thirds on the bottom left portion of the video to display names and descriptions. Sponsor graphics and messages were also embedded within the video. Graphics added professionalism to help the show’s marketing teams entice advertisers. Also when uploaded onto social media platforms, it’s another way to draw possible clients back to a point-of-sale page or preserves the branding when shared by other sources.